Casino Enterprise Management

With all the difficult times and bad economic news that has been assaulting our senses over the past year, it’s very refreshing to focus on a success story for a change, and the miracle of Indian gaming is just that. Just a little more than 20 years ago, the 1988 California Supreme Court case California v. Cabazon Band of Indians, 480 U.S. 202 paved the way for tribal governments to tap into a new economic engine—casinos.

The extraordinary eco-friendly architecture and design of northern Michigan’s Turtle Creek Casino & Hotel appears to rise up out of its sloping site, luring visitors inside to enjoy its many features. Explore the details of Walsh Bishop’s award-winning design, including Michigan’s only “green” roofed casino, in this month’s new construction column.

National Congress of American Indians President Joe Garcia speaks candidly with CEM about everything from his career as a quasi-rock star to his unexpected debut as a tribal leader in Indian Country, including why he considers himself an “alien” in national politics.

It doesn’t matter what the specifics of an operation are—its size, its specific offerings, its specific needs—MICROS Systems Inc. has a solution to streamline any operation and provide real savings to the bottom line.

Join Stevens and a wealth of other tribal gaming leaders and executives at NIGA’s annual tradeshow and convention held in Phoenix this April, as they honor this year’s Wendell Chino Humanitarian Award winner Dr. Clinton Pattea and celebrate the success of more than 20 years of Indian gaming.

Read about new table games and gear products from major manufacturers in April 2009: ATRONIC's DisplayMaster, IGT's Texas Hold’em Bonus and TCSJOHNHUXLEY's AccuPLAY Live Draw Poker.

In this CEM Exclusive, WMS explores the second aspect of the WMS Active Gambler Profile™ survey and how the powerful, evolving force of Demography sets the stage for dramatic shifts in gambler preferences and behavior.

There is a fundamental change occurring not just in the United States, but also in the world. This change is not just political, social or moral; it is a rise in consciousness. This shift in consciousness will bring about a complete change in what we do, why we do it, and how we go about getting it done.

In our earlier series of articles, we showed how market basket analysis can be used to produce a set of customer behavioral clusters. Once clustering is complete, the next step is the identification and analysis of the individual clusters. This article focuses on how clustering information can be incorporated into forecasting models to improve the forecasts (for variables such as revenue) for each cluster.

It would be a great understatement to say that slot machines have changed over the past 10 years. The addition of rich multimedia sound, sharp, colorful graphics on crystal-clear LCD monitors, and eye-catching top-boxes featuring exciting bonus games makes the player’s experience more exciting. Add in the chance of a life-changing jackpot, and the player is not only entertained, but also has a chance to win something significant.