Casino Enterprise Management

In spring 2011, the Mississippi River swelled and washed over everything in its path, but the Fitz Casino & Hotel Tunica in Robinsonville, Miss., stood calmly in the midst of it all. Resembling a castle on its own island, a portable cofferdam called a Portadam® kept the Fitz dry—and for that, the Director of Facilities Cecil Hanks is thankful.

I recently received a novel promotion that caught my eye. This particular promotion grabbed my attention because of its layers of incentivization. These layers were all designed to inspire a wide range of behaviors and seemed to have a nice balance of both short- and long-term rewards. The offer contained a mix of incentives.

In spring 2011, the Mississippi River swelled and washed over everything in its path, but the Fitz Casino & Hotel Tunica in Robinsonville, Miss., stood calmly in the midst of it all. Resembling a castle on its own island, a portable cofferdam called a Portadam® kept the Fitz dry—and for that, the Director of Facilities Cecil Hanks is thankful.

I recently received a novel promotion that caught my eye. This particular promotion grabbed my attention because of its layers of incentivization. These layers were all designed to inspire a wide range of behaviors and seemed to have a nice balance of both short- and long-term rewards. The offer contained a mix of incentives.